Market Selection

“The 5 Success Pillars of Any Artist” is a contingency model designed by Nimble Agency to showcase what a successful artist profile is build of. The model is designed for artists in the broadest sense and is applicable to classical musicians as well as DJs....

Both on an individual and corporate level networks and relationships are of priceless value. Nimble Agency has conducted research on the effect of relationships with large-scale enterprise on internationalization in the past. Today, we'll shine a light on the relationship between artists and large-scale labels. Relationships...

The internationalization process (market selection) of firms has been one of the most frequently researched topics in international marketing over the past forty years (Fletcher, 2001). With improved communication systems, and as a consequence of transportation cost reduction and the lowering of barriers to international...